A webinar is a web conference that allows users at more than one location to participate in a meeting. Web conferencing has been around since the early days of computing, but it was really put to use by the corporate community only over the last decade or so. Web conferencing allows people in different locations to communicate and interact with each other virtually. In short, a webinar is a teleconference that has been transcended into the internet realm.
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Webinars are conducted as sessions, which means you have a pre-determined agenda of what you want to cover during the entire duration of the presentation or talk. The agenda of a webinar is tightly defined and all attendees are given specific information about the present program. Webinars are similar to traditional conferences in that you can invite guests to attend your webinar and they can choose to participate or not. But unlike a traditional conference, you cannot just dismiss an audience and send them on their way; instead, all attendees must stay and listen to your presentation through separate audio tracks or their corresponding slide show presentations.
Another way to use webinars is as a marketing tool. Companies who have a product that they believe will be a success are finding that this interactive marketing method is a great way to bring their product or service to the general public. A company that does not have the time to conduct meetings or conferences can use webinars to show off their product to potential customers. Another great aspect of this method is that the business owner does not have to spend thousands of dollars on travel expenses.
What Is a Webinar? How Can I Use It to Promote My Company?
Many individuals find that they get more satisfaction from a webinar if they can ask questions or receive answers from the presenter. Webinars are another way to do just that. Asking questions gives you more opportunity to discuss topics related to your product and/or service. You can also ask questions about the presenter's background and experience, how they came to the topic of the presentation and anything else that might be of interest to you. It is important to keep in mind that it is very important to remain engaged in order to succeed at conducting a webinar; therefore, remaining engaged means answering questions and engaging with your audience. Providing answers to questions related to your products or services keeps your audience coming back to hear more of what you have to say.
Another way to use a webinar for marketing purposes is by incorporating YouTube Live into the presentation. In order to take advantage of video streaming technology you will need a microphone, web camera and either a projector or television. If you are using a laptop or desktop computer then you will already have these items at home. If you have a projector, you can simply record the presentation to be played on YouTube Live at the event or feed the recording to a personal computer or laptop for playback later. By adding the ability to watch a video during the presentation you are not only presenting information, but sharing it with your audience as well.
If you are using a webinar for a paid service then you can set up your presentation so that attendees can be automatically emailed a link to watch the video on YouTube Live. This can be especially useful if your webinar will feature a Q&A portion or live interviews with your panelists and other guests. Asking your audience to join you in a question and answer session via YouTube Live allows you to connect with a larger group of people who may be interested in the product or service you are offering.
Using a webinar for marketing purposes also offers a number of benefits such as having a live event without any of the usual setup requirements. You do not need to hire a projector in order to show your presentation. You can simply show the slide show of the previous week before as well as the current week's webinar. Because there are no set times that your webinar has to start or end, there is no reason for your audience to become disinterested. This makes your webinar a truly one-on-one experience where each attendee can have the opportunity to ask any question they might have throughout the duration of the presentation.
what is a webinar? A webinar is an online session or series of sessions that allow you to communicate with your audience from virtually anywhere in the world. A webinar is a great way to promote your products or services by allowing your audience to interact with you live and in real time. A webinar is also a great way to increase brand recognition and awareness for your company. In today's business world, more people are using their cell phones to browse the internet, listen to music, or watch videos, which means that you can take advantage of this by hosting a webinar that your audience can watch right from their desktops or laptops.
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